Amazon AU's getting into the same day delivery game, but only for some Aussies.
👉 Background: Amazon is an absolute monster - it accounts for over 43% of all US e-commerce and raked in US$50bn worth of sales via its online stores last year.
👉 What happened: In late 2017, Amazon Australia launched and had a pretty slow start. But during COVID, things picked up. And in 2021, it brought in $1.75bn in revenue. Wow-a-wee-wa!
👉 What else: Amazon Australia is launching same-day delivery in Sydney and Melbourne by expanding its logistics network in a major play to become part of the 'convenience economy'. But there is a flipside.
💡 When it comes to the world of online deliveries, we’ve been taught faster = better. But transportation activities account for 17 percent of global greenhouse gas emissions.
💡 Optimising for speed means:
💡 The World Economic Forum reckons we’ll see 36% more delivery vehicles driving around city streets over the next decade. So despite the enormous convenience...there's also enormous impact on the environment.
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