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· Posted on
February 21, 2024

Fortnite introduces Martin Luther King experience for users

Strap yourselves in, Flux Fam. We're headed to the metaverse.

What's the key learning?

  • Video game Fortnite has included a Martin Luther King interactive experience, where users can watch King's famous 'I Have A Dream' speech.
  • It's part of Fortnite's dream to crack the metaverse, and be more than just a video game.
  • The metaverse is a virtual environment where users can interact with each other in real-time - and it's not that far away,
  • Facebook CEO Mark Zuckerberg is all about the metaverse, and he wants FB to eventually be a 'metaverse company'.

Fortnite is an online video game owned by developer Epic Games, which is worth a whopping US$28.7 billion. It's a player v player survival game. Very Hunger Games-esque. And completely addictive.

There are around 125 million Fortnite players around the world, and it's bred some pretty weird trends. Like the infamous Floss dance. But, it's been trying to break the just-another-addictive-video-game mould for a while.

Now, it's taken a huge leap with its March Through Time initiative, which gives users an interactive experience with Martin Luther King's 'I Have A Dream' speech. And it's all part of Fortnite's own dream to crack the metaverse.

So what's the key learning?

Strap yourselves in Flux Fam, it's about to get meta. The metaverse is like a virtual environment where users can interact with each other in real-time. Think of it like the love-child of physical, augmented and virtual reality.

Currently, we only experience the internet when we want to. Like when we actively pick a Netflix show. Or we spend 6 hours in a TikTok hole. But the metaverse is when the internet is all. around. you. And it's not that far away.

Facebook CEO Mark Zuckerberg opened Horizon Workspaces - a virtual reality workspace where FB staff who work remotely can put on a VR headset, and sit in a virtual conference room. And that's not all - eventually, he wants FB to a 'metaverse company'. And it looks like Epic Games is on the same track.

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