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· Posted on
February 21, 2024

Google sinks US$1 billion into Indian telecom and says, 'let there be cheap smartphones'

It looks like Google is putting its money where its big, algorithmic mouth is.

What's the key learning?

  • Google is investing US$700 million in an Indian telecom called Bharti Airtel - the country's second-largest telco
  • It's all part of their plan to bring down the cost of smartphones in India
  • ith a population of nearly 1.4 billion, big tech companies are betting that India will be the next big market.

Background: In 2020, Google announced it would be creating a US$10 billion Google Indian Digitisation Fund.

What happened: Now, it looks like Google is putting its money where its big, algorithmic mouth is. The company is investing US$700 million in an Indian telecom called Bharti Airtel - the country's second-largest telco.

What else: The two companies are hoping to work together to bring down the cost of smartphones in India. And it ain't Google's first rodeo - back in 2020, the company invested US$4.5 billion into Jio Platforms, Airtel's rival.

So what's the key learning?

💡With a population of nearly 1.4 billion, big tech companies are betting that India will be the next big market.

💡Since the start of 2020, US tech companies (like Amazon, Facebook and the G-Unit) have invested around US$17 billion into the country...because they can't get their hands on the world's other big kahuna: China. Ya know, the Great Firewall...

💡India has around 750 million internet users...with hundreds of millions more yet to come online for the very first time. So, watch this space.

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