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· Posted on
February 21, 2024

Headspace and mental health service Ginger are merging to form Headspace Health

It's the duo we didn't know we needed, but won't be able to live without.

What's the key learning?

  • Headspace is a guided meditation app with more than 2 million paid subscribers.
  • It's merging with mental health service Ginger, which connects users to therapists and psychiatrists via vid or chat functions.
  • The shadow pandemic of declining mental health has seen the mental health app market grow 20% year-on-year.

Headspace was founded back in 2010 as a meditation events company, and it was backed early on by big names like Jessica Alba, Jared Leto and even Ryan Seacrest. 

Fast-forward to today, and Headspace is a guided meditation app with more than 2 million paid subscribers. And, it's been valued at more than $440 million. 

After a pretty tough year for most people around the world, Headspace is merging with Ginger - an on-demand mental health service that connects users with mental health coaches, therapists and psychiatrists. The new biz will be called Headspace Health.

So what's the key learning?

We all know about the COVID pandemic, but behind it is a shadow pandemic of declining mental health. 

And it's not lost on big businesses: the mental health app market is growing at over 20% year-on-year. 

Since Ginger and Headspace operate in different parts of the same market (Ginger in the clinical side and Headspace in the self-directed meditation side) Headspace Health will be the biggest digital provider of mental health services. Take that, Calm. 

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