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· Posted on
February 21, 2024

Klaviyo pops on debut so expect another 4,560,321 emails from your fav shop from 2017

Klaviyo listed on the Nasdaq and saw its shares surge by 32% on debut and finish the day up 9%.

What's the key learning?

  • After 18 months of quiet in the tech IPO scene, Klaviyo's results after its Nasdaq listing could be a sign that investors are coming out of their hibernation.
  • Klaviyo only floated around 7.6% of its total outstanding shares, which looks like a purposely "low float."
  • A low float is when a company only offers a small number of shares to investors when it goes public.

👉 Background: Klaviyo is the marketing software company that helps businesses communicate with their customers. Think: automated emails, text messages and all the analytics behind it.

👉 What happened: Late last week, Klaviyo listed on the Nasdaq and saw its shares surge by 32% on debut and finish the day up 9%. And, after 18 months of quiet in the tech IPO scene, this could be a sign that investors are coming out of their hibernation.

👉 What else: Interestingly, Klaviyo only floated around 7.6% of its total outstanding shares... which looks like a purposely "low float."

What's the key learning?

💡A low float is when a company only offers a small number of shares to investors when it goes public.

💡This strategy is becoming quite common these days:

  • Arm floated just over 9% of its outstanding shares and popped 25% when it listed.
  • Instacart floated 8% of its outstanding shares and popped 43% once listed.
  • Klaviyo listed 7.6% of oustanding shares and also popped 32%.

💡By restricting supply, it pushes eager investors through a tigher door, which has the effect of squeezing the share price higher... in the short term.

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