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· Posted on
February 21, 2024

Mad Paws is set to acquire Pet Chemist for $20 million

We can't lie...this sounds like the paw-fect pair for Mad Paws.

What's the key learning?

  • Mad Paws is set to acquire online pet medication and healthcare products biz Pet Chemist for $20 million
  • Investors' appetite for the pet economy is still raging - and there really ain't no end in sight
  • This is because people are spending more and more cash on their pooches.

Background: Mad Paws is an Aussie pet-sitting business that launched back in 2014. It's kinda like Airbnb, but for your furry friend. Over the years, it's extended into dog-walking, grooming and training.

 

What happened: Shortly after its 2021 IPO, it acquired Waggly Club - a doggie subscription service. Now, the company is barking up another tree.

 

What else: Mad Paws are set to acquire online pet medication and healthcare products biz Pet Chemist for $20 million.

 

🔔 What's the key learning?

 

💡Investors' appetite for the pet economy is still raging - and there really ain't no end in sight.

 

💡 Pet ownership more than tripled during the pandemic. In Oz, the pet industry is worth $13 billion a year. Globally? It's expected to be worth US$275 billion by 2030.

💡This is because people are spending more and more cash on their pooches. We're talkin' pet food, toys, grooming, sitting, training...but pet-care is relatively untapped. So we can see why Mad Paws jumped on this opportunity.

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