Back
~
1
min read
· Posted on
February 21, 2024

Meta releases new AI-tool so if you can't be friends with real-Paris Hilton, you can now chat with her bot

Meta has announced a host of new AI features that they are releasing across their messaging apps.

What's the key learning?

  • Meta's been working behind the scenes with AI for over a decade, but they haven't been seen as leaders in the space.
  • Meta is differentiating itself by offering companionship and entertainment alongside information to their users.
  • The idea of popular-figures-turned-bots has already seen some solid traction with other companies, like Google.

👉 Background: While we all know Meta for its recent focus (and investment) on the metaverse, Meta has also been quietly working on its AI-era.

👉 What happened: Now, Meta has announced a host of new AI features that they are releasing across their messaging apps, like Whatsapp, Facebook and Instagram. We're talking:

  • ChatGPT-like conversation assistant
  • AI photo creation tools
  • 28 AI-powered chatbots based on celebrities and cultural icons, including Sam Kerr, Paris Hilton and Snoop Dogg.

👉 What else: Meta's been working behind the scenes with AI for over a decade, but they haven't been seen as leaders in the space. But now, they're ready to change that perception with their army of entertaining and kinda kooky AI tools.

What's the key learning?

💡You've gotta glow up if you wanna show up; and that's Meta's mantra in the AI scene.

💡OpenAI's ChatGPT and Google's Bard are already battling it out to dominate the AI scene. So, Meta is differentiating itself by relying on entertainment value. They want to offer companionship and entertainment alongside information to their users.

💡The idea of popular-figures-turned-bots has already seen some solid traction with other companies. Last year, two former Google employees created Character.AI, where you could speak to AI-Sherlock Holmes or AI-Einstein. They had users send over 2 billion messages in just the first five months.

Ready to win at money?

Sign up for Flux and join 100,000 members of the Flux family

A button to App StoreGoogle Play store button
Excellent  4.9 out of 5
Star rating
No items found.