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· Posted on
April 9, 2025

Star Casino bets the house on a $300 million lifeline but it loses control in the process

Bally’s Corporation committing to invest $250 million into Star Entertainment Group.

What's the key learning?

  • External investment is a common route for companies going through a crumble - either they survive under new ownership or collapse into the wilderness.
  • With all the controversies that Star Casino had gone through recently, it's quite hard for them to get back on its feet on its own — especially with depleting funds.
  • Sometimes, the price of survival is handing over the keys to the castle… or in this case, the chips of the casino.

‍👉 Background: Star Entertainment Group is the Aussie casino group behind big-name venues - Star Sydney, Star Brisbane and the Star Gold Coast. Over the past few years, Star Entertainment has faced a heap of scandals and over that time, its market cap has plummeted from over $5 billion to less than $300 million.

👉 What happened: Over the past 12 months, Star has beem running out of cash fast, and Star’s CEO recently revealed they had just $79 million in cash left. So now, rather than collapse, Bally’s Corporation, which owns 19 casinos in the US, has come to the rescue, committing to invest $250 million into Star Entertainment Group. Meanwhile, Star’s biggest shareholder Bruce Mathieson will also tip in $50 million.

👉 What else: Thankfully for Star, this new cash will help Star meet its urgent financial obligations. But once the deal goes through, it will give Bally’s majority control of Star Entertainment.

What's the key learning?

💡When a company is backed into a financial corner, it often has to give up control to survive. Star’s situation shows just how far things can unravel… fast. A few years ago, Star was riding high with new developments and casino revamps. But over the last few years, it has faced legal battles, financial missteps and crumbling revenue.  

💡For Star Entertainment Group, the only path forward was external investment. Now Bally’s, with its majority stake can call the shots - for employees, shareholders and customers.

💡Star isn't the first company to go down this route. In 2017, Channel Ten went into voluntary administration after it couldn’t secure a guarantee for a $250 million loan. It was rescued by US media giant CBS which wiped out existing shareholders and took full control.

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