The new Super Mario Bros film was released to the biggest global opening for an animated film ever.
👉 Background: The Super Mario Bros movie has been in the works for a VERY long time. In fact, a Super Mario Bros movie was made in 1993 and completely flopped. So it took nearly 30 years to recover from that debacle.
👉 What happened: Now, the new Super Mario Bros film was released to the biggest global opening for an animated film ever. We're talking a total of $377m USD in global ticket sales over the weekend alone, beating Frozen II.
👉 What else: JPMorgan estimates that The Super Mario Bros. Movie could contribute as much as $300 million to Nintendo's 2023 profits. As a result, Nintendo’s share price has jumped over 4% because investors are excited about the potential.
💡Nostalgia can drive economic success. So many generations of adults grew up playing different iterations of the Mario franchise.
💡After the success of this Super Mario Bros movie, there are already talks about sequels. On top of that, it will also fuel sales for Nintendo's Mario video games.
💡Investors are so excited because this creates a flywheel effect that benefits from more and more movie releases. And Mario Bros ain’t the only ones... We’ve seen it with Lego movies and soon Barbie too!
Sign up for Flux and join 100,000 members of the Flux family