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· Posted on
February 21, 2024

Another day, another antitrust bill for Big Tech...so is 2022 the year it all goes south for Zuck (et al)?

US regulators - and in fact, regulators all around the world - have been trying to rein in big tech's power for years now.

What's the key learning?

  • The US has put forward a bill to target companies that are 'self-preferencing'
  • AKA, when big tech companies favour their own services on their platforms in a way that's anti-competitive.

Background: US regulators - and in fact, regulators all around the world - have been trying to rein in big tech's power for years now. Remember when Australia forced tech companies to pay Aussie publishers?

What happened: Now, the US has put forward a new bill targeting companies that are 'self-preferencing'. AKA, when big tech companies favour their own services in a way that's anti-competitive.

What else: The EU have also recently passed a law that requires big tech companies to police content...so is this the year big tech finally meets it regulatory match?

So what's the key learning?

💡We've known for many years that big tech companies are getting too big for their own gigantic boots. But 2022 may be the year that regulators finally tighten their grip.

💡So far, big tech have gotten away with breaking competition laws, and paying minuscule fines (relates to their revenues), but last year, tensions hit a boiling point.

💡If this new legislation passes, it would completely change the way these companies operate. And, it could mean for smaller tech companies...it's their time to shine. Grab ya popcorn, Flux fam. This is gonna be interesting. 

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