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· Posted on
May 2, 2025

Visa’s new AI collab means your only job will be watching your money spend itself

Visa plans to roll out “Intelligent Commerce”, partnering with leading AI platforms like OpenAI, Microsoft, and Samsung.

What's the key learning?

  • We have seen how AI has progressed over the years starting from mundane tasks and now to a full-blown AI assistant.
  • Despite these developments, many are still skeptical especially companies in the finance industry.
  • But this unexpected move from Visa might change how banks and financial institutions would now consider AI integration into its operations.

👉 Background: Visa is a global payments giant that’s been processing payments since 1958. In fact, it processes over 200 billion transactions each year.

👉 What happened: Now, Visa has leaned into something very radical (for the conservative company) by  partnering with leading AI platforms like OpenAI, Microsoft, and Samsung. The plan is to roll out “Intelligent Commerce”. Unlike the current commercial AI bots, which suggest options for you, this AI can complete the purchase too.

👉 What else: As a user, you might want to approve every step of the purchase process or let the AI go full autopilot. And, this style of agentic AI is expected to go live in “the near future”. Nothing quite like a vague and ambiguous roadmap to get us excited.

What's the key learning?

💡Agentic AI is shifting AI from being a helpful assistant… to a almost a full-blown concierge. For the last couple of years, AI write an email for you or help you appeal a parking infringement, but you'd still have to adopt the changes yourself.

💡With Agentic AI, AI bots can actually do things for you - like reschedule your dental appointment (for the third time), or book concert tickets for you and put it directly in your calendar. With this new partnership, AI agents can actually engage in your financial life too.

💡This is just the beginning of agentic AI. In fact, the global market for agentic AI is expected to reach over $70 billion USD per year by 2030 — which is a nearly 43% growth year on year until then.

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