Qantas has denied breaking the law and benefiting financially from it.
👉 Background: Qantas has faced a torrent of controversy this year, but its biggest scandal has been the spooktacular "ghost flights." That's when they allegedly sold tickets to 8,000 flights that they already knew would be cancelled. So back in August, the ACCC filed a lawsuit against Qantas for "false, misleading or deceptive behaviour."
👉 What happened: But rather than settle the case (as many had expected), Qantas has denied breaking the law and benefiting financially from it. They claim that customers were offered an alternative flight or a refund.
👉 What else: If this trial goes the way of the ACCC, this could seriously damage Qantas already-battered reputation.
💡Taking on the regulators in court is a high octane battle of risk, reward, and public reputation. But clearly, Qantas has decided it wants to roll the dice in this case.
💡As a rule of thumb, companies that are trying to rebuild their damaged reputation tend to avoid getting involved in court cases and having their executives face questions under oath.
💡For Qantas, the easiest way to move past this would be to settle with the ACCC, but it reckons this decision could potentially change the rules of air travel forever.
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